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The Golden Circle: The 3-Step Framework That Will Transform How You Lead (And Think)
In this issue:
- Most of us are chasing a dream
- Let’s Start with Apple
- What is The Golden Circle?
- The Golden Circle in Everyday Life
- Applying The Golden Circle in Leadership and Life
- Common Mistakes to Avoid
- Download The Golden Circle Worksheet
- Complementary Frameworks
- References
- Final Thoughts
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Most of us are chasing a dream
It’s either our dream or someone else’s dream. And those who are not chasing dreams? They’re just daydreaming.
We set goals, start projects, and make big decisions every day. But how often do we stop and ask ourselves why we’re doing them?
Simon Sinek’s Golden Circle framework provides a powerful way to approach leadership, marketing, and decision-making. It prompts us to start with why before diving into the how and what.
In this article, we’ll break down The Golden Circle, explore why it works, and learn how to apply it — not just in business, but in everyday life.
Let’s Start with Apple
Simon Sinek, in his book Start With Why, uses Apple as the gold standard for companies that…